Local Restaurant
August 2020

How we helped a local restaurant scale by leveraging digital marketing.

The goal of this campaign was to build brand recognition through an updated logo, fresh branding, a new website, and presence on all relevant social channels, in order to build a loyal community that can help them meet their business goals.

Services

Website Development, Branding, Influencer Marketing, Paid Advertisement, Search Engine Optimization

Platforms

Facebook, Instagram, Google, Webflow

Result 1

400%
Increase in Website Traffic

Result 2

3X
Social Media Followers

Project Overview

The outright goal of the campaign is outlined below, with increased revenue and building a scalable infrastructure being the main motivator. There were several challenges that come with this, as the restaurant industry is extremely competitive, and working with limited resources.

  • Develop a new brand identity which connects to our target audience
  • Build a launch strategy for new location openings
  • Increase revenue at current locations

Execution

The main components of the campaign are outlined below. We started by diving into the restaurants history, and using that to build a revamped modern look for 2019. From there, we created a new website, new social strategy, and new paid advertisement campaign as outlined below.

  • Website build
  • SEO strategy
  • Influencer Marketing
  • Social Media Marketing
  • Facebook Ads
  • Google Search Ads
  • Facebook and Google Remarketing
  • Email Marketing

Results

The end result (and currently evolving) is outlined below, with our client growing to twice as many locations in 2020 vs 2019, and they have over 4X'd the size of their community and customer base, all while increasing customer lifetime value, and general relationship.

  • 400% increase in web traffic
  • 3X organic search traffic
  • 3X social media followers
  • Developed paid ads funnel for online ordering with 4.0 + ROAS

Testimonials

Our clients are a part of our media jet family.

Take a look at some of the wonderful things that are being said about Media Jet.

“Media Jet helps turn our ideas and visions into reality. They are very good understanding what we want and helps us get to that direction. Media Jet is always looking out for us and going beyond what we ask for. Very happy to be working with their team.”

Bernardo Name
Biggies Executive

“Jorge, Alan and their entire team are the new digital marketing gurus. It's been an amazing experience.”

Moises Hernandez
Ivita Life Sciences

"Media Jet helped us capitalize on the traffic our site was receiving and scaled our ad revenue. In shorthand, they poured gasoline on our fire, and boy did we have a show. Thank you MJ Team."

Jack Delulio
Head of Marketing at Creator FX

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